Fractional CMO and Marketing Agency for Arkansas Businesses | Lindsey Hart Consulting

Marketing for Arkansas businesses

Smarter marketing.
More qualified leads.

Social media is one piece. Your lead funnel connects them all, from first impression to booked appointment.

A strategy conversation, not a sales script.

Top of the funnel · Digital marketing

Digital that gets you found.

Websites, search, ads and email that turn attention into inquiries, and help you show up when people ask Google or AI for a recommendation.

Top of the funnel · Physical marketing

Marketing people can hold.

Print, signage, billboards, direct mail and merch that look as good as your website and send people straight to it.

Middle of the funnel · Community engagement

Invest in the community you serve.

Partnerships with schools and charitable organizations that build real trust, then keep the conversation going online.

Bottom of the funnel · Lead Funnel Automations

Automations that work for you. A partner who leads it all.

Your Chief Marketing Partner brings senior strategy and the creative to carry it out, so every piece points the same direction.

Out of the funnel · A new customer

That's a converted lead. Let's build yours.

Found at the top, trusted in the middle, followed up at the bottom, and booked. One funnel, every piece connected.

Lindsey Hart ConsultingYour Chief Marketing PartnerServing businesses across Arkansas
Close-up of a thick electric lime brushstroke across violet ink on watercolor paper

We don't just make marketing look good. We build marketing that works.

Marketing is much more than social media. It's your website, your search presence, the sign out front, your support for local schools and charities, the follow-up after someone calls, and the automations that keep it all running. We connect every piece into one lead funnel, and we lead the whole picture.

Painting of a lime road winding from a studio desk past a giant smartphone, a Main Street storefront, a billboard and a community park to a city skyline
Every piece, one road.

What we lead and make

One strategy.
Every kind of marketing.

Chief Marketing Partner Fractional CMO services

CMO-level leadership without the full-time hire. Our fractional CMO services give you an annual plan, a budget that makes sense, clear priorities, direction for your team and vendors, and reporting your leadership can act on.

Owns the whole funnel

Marketing plan · Budget · Team and vendor direction · Executive reporting · Brand and creative direction

Digital marketing

Get found, then get chosen. Websites with one obvious next step, search and Google Business Profile work, ads aimed at the right people, and email that keeps customers coming back.

Top and middle of the funnel

Websites · SEO and local search · AI search visibility · Google and Meta ads · Email · Social media

Physical marketing

The things people see on the road and hold in their hands. Designed to match your brand and point people back to your website and phone.

Top of the funnel

Print · Direct mail · Signage · Billboards · Vehicle wraps · Branded merch

Community engagement

Trust built by giving back. We connect you with schools and charitable organizations that fit your values, shape sponsorships worth your support, and share the story in a way that builds lasting relationships and referrals.

Top and middle of the funnel

School partnerships · Charitable organizations · Sponsorships · Chamber partnerships · Reviews

Lead Funnel Automations

Systems that do the busywork so nothing slips. Instant replies to new inquiries, follow-up sequences, appointment reminders and review requests, with AI tools where they genuinely save your team time.

Bottom of the funnel, and beyond

Automated follow-up · CRM workflows · Website chat assistants · AI-assisted content · AI search tracking and alerts

Lead funnel strategy

Your funnel, built stage by stage.

Every qualified lead moves through the same four stages. Most marketing only pays attention to the top. We build and connect all four, so the attention you earn turns into booked appointments.

Attract Connect Convert Learn

  1. Top of funnel · Attract

    Get found by the right people

    Search and AI visibility, social, ads, billboards, signage, mail, and partnerships with schools and charities.

  2. Middle · Connect

    Earn their trust

    A clear website, landing pages, reviews, email and community proof that make choosing you easy.

  3. Bottom · Convert

    Follow up fast and book

    Forms, calls, booking and automations that reply in minutes and move inquiries to appointments.

  4. Learn and grow

    Measure, improve, repeat

    Honest reporting at every stage, plus reviews, referrals and repeat business that feed the top again.

60-second funnel check

Where is your lead funnel leaking?

Five quick questions. See which stage of your funnel is strongest and where leads may be slipping away.

A quick self-assessment, not an audit. Nothing you click here is sent anywhere.

When someone searches for what you offer, do you show up?
Do your signs, community partnerships and social posts point people to one next step?
Can a new visitor tell what you do and how to reach you within five seconds on your website?
When a new inquiry comes in, how fast does someone follow up?
Do you know which channels bring in your inquiries?

Selected work

Real Arkansas businesses, connected strategies. Here is what we built for them.

Digital · Social media · Google Business Profile

RE/MAX

A full social content engine for a busy brokerage. Flyers and reels for every new listing, price drop and sale, agent spotlights, and managed Google Business Profiles for the office and its agents. We also led the brand and digital rollout when the brokerage opened a second office.

Impact A far bigger social presence, with fresh, on-brand content reaching buyers and sellers on every platform, every week.

Chief Marketing Partner · Lead Funnel Automations

The Brown Agency

An insurance agency with a Chief Marketing Partner leading the strategy. We built lead funnel automations that answer and follow up on every inquiry, and put the agency in front of the right people for the right reasons.

Impact Faster follow-up on every lead, and more positive exposure in the community and online.

Digital · Google Business Profile · SEO

MidSouth Safety & Environment

We optimized their Google Business Profile and search presence, so the companies looking for safety and environmental services find them first.

Impact More visibility in Google search and Maps, right where their customers start looking.

Made for Arkansas businesses that are ready to grow.

  • Home services and trades
  • Real estate
  • Insurance and financial
  • Retail and boutiques
  • Professional services
  • Growing regional companies
  • Leadership teams without a CMO

Your roadmap

How working together starts

From the first conversation to a lead funnel that keeps getting better.

  1. First

    A strategy conversation

    We map your current lead funnel together: where leads come from, where they stall, and what's working. No pressure and no jargon.

  2. Then

    Practical priorities

    A clear recommendation on which funnel stage to fix first and what scope fits your business and budget.

  3. Next

    Coordinated execution

    We lead and make the pieces together, so digital, physical, community and lead funnel automations all point the same way.

  4. Ongoing

    Measure and improve

    Plain-language reporting on every funnel stage, and a plan that gets sharper as we learn.

Straight answers

Don't see yours? Call (501) 387-0928 or ask it here.

What is a Chief Marketing Partner?

It's senior marketing leadership on your team without a full-time executive salary, often called fractional CMO services. We set the strategy, plan the budget, direct the work and report to your leadership, and our team makes the creative to carry it out.

What is a lead funnel strategy?

It's the plan for how a stranger becomes a customer: how people discover you at the top, why they trust and choose you in the middle, and how inquiries get followed up and booked at the bottom. We build every stage and connect them, so your marketing turns into qualified leads instead of scattered attention.

What is a Lead Growth Plan?

It starts with a strategy conversation where we map your lead funnel, your goals and your current marketing. From there we recommend which stage to fix first and a suitable scope. It's a real conversation, not an automated audit.

Do I need all four kinds of marketing?

Probably not all at once. Many businesses see the biggest gains by fixing one or two weak links, like an unclear website or slow follow-up. We'll help you decide what to do first.

How do lead funnel automations fit in?

They handle the repetitive work: instant replies to new inquiries, follow-up sequences, reminders and review requests. We also use AI tools where they truly save time, and make sure your business shows up when people ask AI for a recommendation. A person always leads the strategy.

Do you work with businesses across Arkansas?

Yes. We work with businesses all over the state, in person nearby and remotely everywhere else.

Can you guarantee a number of leads?

No, and be careful with anyone who does. We build a connected strategy, measure each signal honestly and keep improving the plan based on what we learn.

How much does it cost?

It depends on what you need. After our conversation you'll get a clear recommendation and scope, so you can decide with full information.

Your next step

Let's connect every piece.

Tell us about your business. We'll set up a strategy conversation about your goals and what scope makes sense. No obligation.

What you get from the conversation

  • A map of your lead funnel, from first impression to booked appointment
  • The funnel stage to fix first, and practical priorities across digital, physical, community and lead funnel automations
  • A clear recommendation on scope and next steps

Prefer to talk? (501) 387-0928 · lindsey@lindseyhartconsulting.com

  1. 1About you
  2. 2Your goals

Step 1 of 2. Your information is never sold or shared.

Get My Lead Growth Plan